Search Engine Ranking

What Is Search Engine Ranking

What is a search engine ranking or position? This ranking is the result of optimizing the website with the keywords in such a way that the search engines like what they see. Pictures are even optimized so they get the best rank. It can also be used as a basis for planning any online campaign, which will have a substantial effect on the website’s visibility within the market. Many companies have always used the idea to be among the best whenever they are offering products and services within the market.

What are the components of search engine position?

The following are the common components that you should know:

· Define your business

· Set the targets for the business campaign

· Translate the business definitions into the search phrases

· Structure the site around personal search phrases

· Design your pages with an aim of attracting the search engine traffic

· Submit a site to the Directories and the Search Engines

· Get a site linked from the other sites

· Monitor the results

In conclusion, you should understand the terms as well as its components when operating within the market. Search engine ranking and position mean about the same thing. You want to rank your website for several different keywords. In many cases you =r site may rank for hundreds of different keywords. This is up to you, your site can focus in on one or two words or have a very broad rank for words.

Here Is An Example Of Keyword Ranking

Vibrant Pink Drink

Vibrant Pink Drink

Using weight loss as an example. You can use the broad term weight loss or narrow it down to weight loss products, weight loss drink or drinks. Making a website about weight loss may and could easily consist of hundreds of pages. On the other hand a site about weight loss drinks many be only 10 to 15 pages long. You can come up with a title like “Top 10 Weight Loss Drinks For 2015” or a very simple “Top Weight Loss Drinks”. You can start out with a couple of pages and expand as you find more really good weight loss drinks.

The broader the term the harder I find it to rank a website for. A narrow term like “Best Tasting Chocolate Weight Loss Drinks” would probably be fairly easy to rank for. Not many people are looking for that but when you use the broad term Weight Loss Drinks it gets a little harder to rank the site. “Top Weight Loss Products” would be real hard to get a good 1st or 2nd page ranking in the search engines. The above weight loss drink that is being talked about is the Vibrant Pink Drink. They say just one pink drink a day will help with taking the fat away. Try and see for yourself. By the way this does narrow the site down to its main keyword as the link.

More on search engine ranking in the future.


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